2021 may not have been the COVID-comeback we had been hoping for, however 2022 is shaping up to be optimistically bright for technology to come. Organisations across industries must keep on their toes for the technological trends that will transform their physical and digital spheres. But what technology trends in 2022 should you be looking out for?
1) Data Analytics
Data has never been more important for companies. And a growing trend that is emerging as we head into 2022 is the analytics of said data. Data is only as useful as what you can understand and do with it, which is why building a strong team of experts is crucial. In 2022, utilising data effectively to drive marketing campaigns, pinpoint messaging and understand the customer (from a personalisable and interactive perspective) will differentiate those who will forge ahead and those destined to be left behind.
2) Internet of Things (IoT)
Conversations are undoubtedly, and unsurprisingly, turning to the “Internet of Things” (IoT). The IoT refers to the billions of devices that are now connected to the internet, such as those found in smart homes or in smart cities. Thanks to technological advances in computer chips and the availability of wireless networks, the era of digitally intelligent devices is upon us. As IoT expands, more data will be generated, creating responsive digital crossovers with our physical day-to-day. This data can be used in a number of ways, including making more informed decisions and influencing innovation. Having the right people on board to make sense of the extra data generated and how the IoT is changing our lives in ways beyond our wildest imagination is critical to helping organisations stay ahead of the curve in 2022.
3) Artificial Intelligence
Artificial intelligence is not a new concept, with sci-fi films predicting its rise many moons ago. However 2022 is looking to harness AI in a tangible and practical outlook – looking at how organisations can get the most out of it to help power and protect their business. Businesses should look to understand where technology can be utilised best to support their business; from the basics – such as dynamic pricing, recommendations and supply chain optimisation – to innovation such as identifying life-changing antibiotics and more. Yet AI is not a replacement for the creativity of humans. Your company should be using AI to complement the hires you have made, freeing up their time to do what you have brought them in to do.
So how is your organisation gearing up to take on the technology trends in 2022?
Big questions further plague the stage; will blockchain truly change the way we do business? Is China truly leading the world in innovation? Will quantum computing change our lives? These questions alongside many more emerging themes will likely spur much debate, research and investment in the coming year. There’s no doubt these tech trends will have an impact on our lives. Making sure that your organisation isn’t left behind can be achieved by making sure you hire the technology experts to help you grow in 2022.
Touchpoint are well placed to make sure candidates find the perfect fit for the upcoming challenges of 2022. From harnessing data, to navigating the IoT and even diving into the realms of what is possible with AI, Touchpoint can find the right mix of skills and experience to help your business successfully meet all that is to come in the next year.