In our previous blog post, we discussed a number of ways to improve your knowledge and keep your technical skills sharp. This time, we want to get you away from the computer screen and out into the real world.
Conferences, expos and shows are excellent places to learn about what’s happening in your industry. They are also extremely valuable networking opportunities. Whatever your area of expertise, make sure you put these conferences in your diary next year…
Brighton SEO www.brightonseo.com April 2014
Brighton SEO is a search marketing conference located in the seaside city it’s named after. Speakers include CEOs, agency founders and specialists in the world of search engine optimisation. Laid back but highly informative, the all-day conference is preceded by a day of training workshops. Although you have to pay for these, the conference itself is free to attend.
Content Marketing Show www.contentmarketingshow.com July 2014
The Content Marketing Show caters for a number of digital disciplines including social media, online PR, SEO and content strategy. Typical attendees include agencies, in-house marketing teams and business owners. The varied audience is reflected in the diverse range of speakers. While not every talk will be relevant, you’ll definitely come away with a few ideas to improve your work.
MeasureFest www.measurefest.com May 2014
MeasureFest dives deep into data, exploring web analytics, conversion rate optimisation and usability. It’s a relatively new event – the first conference only took place this year. However, it’s organised by the same team behind Brighton SEO and the Content Marketing Show. Following a similar format to those conferences, MeasureFest is a free all-day event with training workshops taking place the day before.
Search Love www.distilled.net/events/searchlove-london 27th and 28th October 2014
Creative online marketing company Distilled are fairly well-known in the digital marketing arena. Alongside working with big brands across the globe, they believe in sharing knowledge. This they do through their blog, interactive training packages and their Search Love conferences. These two-day events – taking place in Boston and San Diego as well as London – offer talks and training from online marketing experts.
Search Marketing Expo searchmarketingexpo.com/london 13th and 14th May 2014
SMX is a conference aimed at experienced search marketing professionals, covering key areas like paid search, analytics and SEO. Located at Chelsea Football Club, the event attracts leading industry experts from around the world. Pick up invaluable tips for driving traffic and increasing conversions.
Technology for Marketing & Advertising www.t-f-m.co.uk 25th and 26th February 2014
TFM&A is held at Earls Court in London. It covers 4 core areas; professional development opportunities, a leading education programme, technology and innovation and first-hand insight into the latest trends.
Ad:tech London www.ad-techlondon.co.uk 21st and 22nd October 2014
This event is where the digital marketing and media communities meet. Ad:tech showcases best practice through a 2 day conference, free show floor seminars and industry keynotes. Meet suppliers, benchmark your digital marketing strategy against leading brands and much more.
eCommerce Expo www.ecommerceexpo.co.uk 1st and 2nd October 2014
The ecommerce expo in London is a great learning and networking opportunity. Over 50 seminar sessions take place, featuring presentations from the ecommerce experts, case studies and practical sessions. There are also over 180 suppliers offering solutions for ecommerce, mcommerce, digital marketing and more.
Retail Business Technology Expo www.retailbusinesstechnologyexpo.com 11th and 12th March 2014
RBTE is Europe’s largest and fastest growing retail event. The event is expected to attract over 9,000 visitors and has something for all parts of your retail team, including marketing, merchandising, fraud, supply chain, eCommerce, IT, operations and payments.
Internet Retailing Expo www.internetretailingexpo.com 26th and 27th March
Held at the NEC in Birmingham, the IRX is full of relevant content all about the retail business industry. There are 6 conferences covering a range of topics including customer experience and journey, international retailing and operations and logistics, plus 7 workshops run by industry experts.
London Web Standards londonwebstandards.org
Don’t fancy sitting in a conference all day? London Web Standards run a monthly evening meetup for web developers. At this informal event, sit back with beer and pizza whilst watching talks on a wide range of web development topics. London Web Standards usually take place on the third Monday of the month although the date can change.
UX London 2014.uxlondon.com 28th-30th May 2014
Spanning three days, UX London brings together user experience designers from around the world. Each day of the conference focusses on a different theme – products, people and platforms. Pick a day that’s most relevant to you or attend the whole event and get a good feel on what’s happening on the web.
MK Geek Night mkgeeknight.co.uk 24th January (all-day conference) and 13th March
Based in Milton Keynes, MK Geek Night is a quarterly event for anyone in the creative industries – be it web development, design, UX or even photography. The mini-conference is an evening event but 2014 sees the launch of a new, all-day event.
Mobile World Congress www.mobileworldcongress.com 24th – 27th February
This event is held in Barcelona at the Fira Gran Via. The Mobile World Congress is the blueprint for the next big innovation in mobile, so if you do have the time to take a quick trip to Spain, it will definitely be worthwhile. Included are a world-class thought-leadership conference and an exhibition featuring 1,700 exhibitors.